In my last post we discussed how to make Pinterest work for your business, but in this post I wanted to cover another important thing that so many people using the platform for business overlook: How to Style Your Pinterest.
I’ve gotcha covered, love.
At the top of my list is the overall aesthetic. When creating visuals for your social media platforms, you have to think about your branding — because it has to reflect all of the hard effort you’re already putting in. Keep in mind your brand colors, fonts + style of photos that makes you, you — your visuals should echo the same fab vibe you usually give off.
One of my tips?
Pull up your mood board and design your Pinterest visuals in Canva side by side! If your images were apart of the same fashion show, would they all be from the...
I’m curious, love. When’s the last time you evaluated your blog visuals?
Are you still going with the same style you did when you first started way-back-when?
Do you know you need an upgrade but just don’t know where on Earth to start?
I know how alllll of that feels (because I have been. there.) and that’s why today I wanted to whip-up a short + sweet post on the four blog graphics you need to make your latest post the Belle of the Pinterest-Worthy Ball.
Let’s get to it, yeah?
Your feature image should include your blog title and a tagline if you think it needs a little extra explanation — and don’t forget to make sure it keeps with your brand aesthetic! This one is numero uno because it can also double as the image that you use to post to Facebook. #winning
With Pinterest’s power to do incredible things for your biz right now (you can checkout how I utilize it here) this...
It should come as no surprise to you that I’m obsessed with Pinterest. With its aim to please aesthetically and importance skyrocketing in the world of small business promotion, it’s one social media network that truly embodies the heart of Nicholette Styles.
That being said, like with any social media bigwig, it can be a bit of an uphill battle making it work for you instead of just strolling (and pinning those stark white kitchen pics) aimlessly.
That’s why today, I wanted to share my top tried and true Pinterest tips with my fave femmepreneurs in all of the land. Because we all deserve to have an online presence that shines (and makes bank!)
Yep. This one may seem obvious, but you’d be surprised how many boss babes I work with who tell me they didn’t even know there was a difference between account options on Pinterest! When you convert to a business account it gives you important access to analytics, so that...
By now, you know that my love for IGTV runs deep, but giiiiirl, when I say that I know it isn’t easy, I feel you!
After all, it is another thing to plan on your content calendar and then cross your fingers + toes that your audience likes it.
But I like to think I’ve got my formula down to a science and wanted to share it with you all today.
This is how you can use it too:
I like to keep a running card on my “Social” Trello board of new ideas that arise. This allows me to jot down random ideas from the convenience of my trusty rose gold iPhone + gives me a wild kratt.
Some ideas are:
IGTV has officially become the it new thing + I’m seriously in love with everything about it.
But a lot of what I’ve been hearing is, “But, Nich, I’m stuck! How the heck do I come up with topics relevant to my peeps? How do I make this easy as pie so I don’t have yet another thing to add to my plate of biz tasks?”
That’s why today I wanted to share my Top 5 Secrets for Creating an IGTV Channel People Love.
At least 10, girl. You got this! If you’re stuck, think of things that people in your target audience would love to learn more about — don’t make this more complicated than it has to be.
Are you a health coach? A video on how to make your own celery juice without a juicer would be amazeballs.
Biz Strategist? How about a short vid on 5 practical ways to test interest? Or, how to sell (+ create) things your peeps actually want to buy?
Yoga Instructor? You could film a...
Que my latest obsession: IGTV.
And if you're wondering: "should I set up my channel, how do I do it? how is it different, what do I share and should you brand your channel?" - you're totes in the right place.
It’s a platform on Instagram that allows you to upload videos for your followers to watch while they’re in-app, so they can pop-in while they’re waiting in the parent pick-up line or at their Saturday morning DryBar appointment
It allows you to deliver that mad value, speak to your tribe like you would a girlfriend + ultimately, get in front of your audience (new + existing) more often!
Watch the video below to learn why it's making me do a happy dance in my office chair.
Want to know one thing that that will help your peeps clamor over your latest + greatest product or offering? A fab visual that shows-off just how gorgeous or next level your new biz baby is.
You want these graphics to create billboard worthy awareness + show exactly what they’ll be getting when they purchase, sign-up or click on over to learn more about your amazing offering. Exciting stuff then, right?
If you’ve been around here for awhile, then you’ve probably noticed that I use a graphic to share about a latest blog or a new template set specifically for my shop using a promo image with the same aesthetic so that y’all get a pretty good idea of what’s included when you invest in a Nicholette Styles product — I mean, that’s the goal, right?
You’ve seen them, we’ve all seen them.
They’re fun, well-branded + addictive to boot. But only the “big” gals on the ‘Gram or the web design gurus seem to be creating them.
You know what I’m talking about: The Instagram Story Shareables.
The fun game trending on Instagram that allows users to share their content by having their followers fill in the blanks to random q’s, play “this or that” and answer other pieces that allow their own followers to get to know them better.
I love seeing what the gals in my heart are up to, what they want to see more of + what they’re probably a little sick and tired of. It will not only make you a better content creator, but a better biz boss too!
Not only are you creating something of value for your tribe, but you’re also participating in a...
If you read my last blog post you know how much I love Trello and all of its incredible abilities. It honestly makes my business (+ life!) so much saner.
But one thing I didn’t touch on that I feel all of you beautiful people have to know about? How it helps me batch content and in-turn simplifies my marketing process. It’s like gold!
A few things I batch on my bae, Trello:
I love batching my social media posts on Trello (I link to another platform I love, AirTable!).
It allows me to plan out my online marketing efforts ahead of time and see what I should be funneling into my goals for the month. Not to mention once you have team members, it’ll make their lives a million times easier! You can ask my girl, Kayli.
Trello is a fabulous place to keep track of monthly tasks you have such as curating blog posts for your site and newsletters to go out to your tribe! I label this my...
Whether it’s the colors you choose, the fonts you carefully select or the content you post, it’s vital that you go in with an organized action plan that makes the people in your community say, “Whoa this chic is amazing!!”
Sound great but not quite sure where to even begin at organization it all? I use and LOVE Trello to keep all my go-to brand resources in one convenient place.
And, I’ve put together a list of my Top 5 reasons your Brand might love and need Trello too.
Let’s get right into the nitty-gritty, shall we?
Trello allows you organize your tasks by board and it has been a game changer in my biz. I love that I can now see my tasks and even organize them to make sure I’m reaching my bi-weekly, monthly, quarterly and yearly goals!
This may seem rudimentary, but friends!? I never realized...